"You have to celebrate your victories and really celebrate your mistakes... You have to learn from the mistakes that you make and you have to create an environment where people are not afraid to take a risk." —Howard Schultz

"I can't encourage you enough to continue to think that things are possible and that your dreams can come true." —Howard Schultz

"I feel so strongly that the reason I'm here is I dreamed big dreams. I dreamed the kind of dreams that other people said would not be possible." —Howard Schultz

"Don't allow anyone to tell you that what you are dreaming for yourself and your family is not possible. It is possible." -Howard Schultz, CEO of Starbucks

"We have no patent on anything we do and anything we do can be copied by anyone else. But you can't copy the heart and the soul and the conscience of the company." -Howard Schultz, Starbucks CEO